Justin Bieber and Hailey Bieber's Net Worth: A Billion-Dollar Beauty Deal and More

Published: May 29, 2025

Justin Bieber and Hailey Bieber are on the path to becoming billionaires, thanks to their successful careers in music, modeling, and entrepreneurship. The latest development is Hailey's skincare line, Rhode, which was acquired by e.l.f. Beauty for a whopping $1 billion.

Hailey's $1 Billion Beauty Deal

On May 28, Hailey announced the acquisition of her beauty brand, Rhode, for $1 billion. She will transition into the role of chief creative officer and head of innovation at Rhode, as well as strategic advisor to e.l.f. Beauty. Rhode was the No. 1 skincare brand in Earned Media Value in 2024, and reached $212 million in net sales in 12 months ending in March 2025.

Justin Bieber's Music and Business Ventures

Justin Bieber has built a lucrative music career, releasing six studio albums, including My World 2.0, Under the Mistletoe, Believe, Changes, and Justice. He has also profited from several album and tour sales. In December 2022, he sold his 291-song catalog for a reported $200 million to Hipgnosis Songs Capital, giving up the rights to his six studio albums.

Justin has also ventured into fashion, co-founding fashion brand Drew House in 2019. However, in April 2025, he announced that he was severing ties with the business. He is now teasing the release of a potential next fashion endeavor, SKYLRK.

Hailey's Modeling Career and Rhode

Hailey has had a successful modeling career, walking the runway for major fashion houses across the globe, including Elie Saab, Off-White, Tory Burch, Zadig and Voltaire, and Dolce & Gabbana. She has also starred in dozens of campaigns, including for Tommy Hilfiger, L'Oréal, YSL Beauty, Victoria's Secret, Calvin Klein, and Guess.

Hailey launched her debut skincare brand, Rhode, in 2022, which has reached $212 million in net sales in 12 months ending in March 2025.

The Couple's Net Worth

Justin and Hailey's net worth has not been disclosed, though Forbes reported in September 2017 that Justin was earning $83.5 million at the time, with music as his primary source of income. The pair have both been part of a Forbes 30 Under 30 list; Hailey was recognized in 2023 for art and style, while Justin was named in 2017.